Help Shape the Future of Law While Growing Your Business
If you're looking for more than sponsorships and advertising, let's explore how your organization can contribute, educate, and become part of the conversations shaping the future of law. Let's discuss partnership opportunities that build credibility and drive meaningful engagement with legal professionals across Canada.
What you'll gain from this conversation:
- Clarify which opportunities, including webinars, associations, guidebooks, LMS content, and thought leadership, best align with your goals.
- Develop a strategy focused on the outcomes that matter most to your organization, whether that's brand awareness, lead generation, partnerships, market education, or product adoption.
- Gain access to meaningful connections within the legal community through trusted relationships with law firms, legal professionals, associations, and industry leaders.
- Collaborate on educational initiatives that build credibility, demonstrate expertise, and create long-term value for both your organization and the legal profession.
Proud Legal Tech Partnerships
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Frequently Asked Questions
Get answers to common questions about partnering with Modern Lawyer.
Is this a sales presentation?
No.
Modern Lawyer is an education-first platform.
Attendees expect practical insights, guidance, lessons learned, and real-world examples. While your solution may be discussed, presentations should focus on helping legal professionals understand challenges, opportunities, and approaches rather than delivering a product demonstration.
Can I talk about my product?
Yes, but within the context of education.
The best presentations focus on:
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Industry challenges
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Trends and opportunities
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Lessons learned
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Client success stories
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Practical use cases
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Best practices
Your product can be incorporated as part of the discussion, but the session should not feel like a sales pitch.
What presentation format do you recommend?
We recommend the following framework:
1. The Challenge What problem are law firms facing?
2. Why It Matters What are the risks, costs, or missed opportunities?
3. What Leading Firms Are Doing Share examples, strategies, and trends.
4. Practical Recommendations Provide actionable guidance attendees can apply immediately.
5. Real-World Use Cases Share examples demonstrating outcomes and lessons learned.
6. Next Steps Provide resources, tools, or opportunities to continue learning.
How long are presentations?
Most sessions are 45 to 60 minutes, including audience questions.
The exact format may vary depending on the event and audience.
What information do you need from partners?
To prepare and promote the session, we typically request:
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Speaker biographies
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Headshots
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Company description
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Website URL
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Session summary
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Learning objectives
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Presentation slides
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Relevant logos and marketing assets
When do presentation materials need to be provided?
We recommend receiving presentation details several weeks before the event so there is sufficient time for promotion, registration, speaker coordination, and review.
Will Modern Lawyer review the presentation beforehand?
Yes.
We review presentations to ensure they align with the educational objectives of the event and provide value to attendees.
Our goal is to help speakers deliver engaging, informative, and relevant content.
Can we collaborate on the presentation content?
Absolutely.
We often work with partners to refine topics, improve learning outcomes, strengthen messaging, and ensure content resonates with legal professionals.
What opportunities exist beyond webinars?
Partners may participate through:
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Educational webinars
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Expert panels
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Industry roundtables
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Guidebook contributions
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Research initiatives
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Thought leadership articles
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Association programs
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Learning hub content
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Strategic partnerships
What results should partners expect?
The strongest outcomes are typically:
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Increased brand awareness
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Enhanced credibility
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Greater market visibility
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Higher quality conversations
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Thought leadership positioning
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New relationship opportunities
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Improved market understanding
Our focus is on creating meaningful engagement rather than transactional marketing.
How do I get started?
The first step is a conversation.
Book a meeting with Nathan Lee to discuss your goals, ideal audience, areas of expertise, and the partnership opportunities that best align with your organization.